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Electronic Arts Extends Important NFL Exclusivity Contract

Licensing exclusivity can be a major factor in video game success Mats Zuccarello Jersey or failure. The right title, for instance, can drive customers to a console; just look at what Halo has done for the Microsoft (MSFT) Xbox platform or how Sony's (SNE) PS3 struggled early on without an equivalent "Tent Pole" title. Similarly, exclusive content licensing can help define, or destroy, an individual title. Where would Guitar Hero be without the rights to use popular songs? What kind of draw Bryan Bickell Game Used Jersey would there be for a sports game without the rights to replicate pro teams and players?

Electronic Arts (ERTS) understands these equations as well as any game publisher. Good games are important. Good games tied to the right content licenses are essential. As a result, Tuesday the Redwood City game publisher expanded their 3 year old contract with the NFL and the NFL Players Union (their existing contract had one year left).

Under the terms of the new deal, EA will retain exclusive rights to use NFL Teams, logos, player likenesses and stadiums in gaming products through Super Bowl XLVII in 2013.

The Madden Football Franchise EA's will be the primary beneficiary of the license. Over its near twenty season lifespan, it has generated more than $2b in sales. The license will insure it remains the dominant NFL title for the next five.

The broader EA Sports division should also reap rewards. According to Forbes, EA Sports is the number five brand in sports behind powerhouses like ESPN. And, overall, in a given year, the sports division can account for as much as 40% of gross sales for the company. As CEO John Riccitiello noted in an interview (via WSJ) "Sports at EA are like the theme parks at Disney. It's the heart."

The NFL deal, and other exclusive relationships (NASCAR, PGA Tour, FIFA and Arena Football) are at the foundation of the brand's strength. The exclusivity also makes it easier for Peter Moore's group to make long term investments without fear of competitive encroachment. Such investments might take the form of new/revised titles, new non-simulation games, more casual gaming initiatives, and, also, increased innovation with online or console based dynamic gaming efforts. Jul 9 '14
Second Round Predictions

Last week was a rough one for my NFL playoff picks and predictions, but one thing's for sure, I don't know the meaning of the word quit, for better or worse.

My regular season picks were much better than my first round playoff predictions, so let's hope the second round picks average things out a little bit.

We're going to try and keep a positive frame of mind going into these NFL playoff picks and predictions for second round action, and also send some good vibes that all of the games are as exciting as the Arizona vs. Green Bay playoff matchup we all saw this weekend.

NFL Second Round Playoff Picks and Predictions

Who makes it to the NFL title games in each league? Read on.

San Diego vs. New York JetsNFL Second Round Playoff Pick

The Jets had a nice run for a team with a rookie QB, and Mark Sanchez will get better. But nothing suggests he's ready for the Stan Mikita Jersey speed and physicality of the Chargers' defense in the second round of the 2010 NFL playoffs.

The pick: San Diego wins big

Indianapolis Colts vs. Baltimore RavensNFL Second Round Playoff Pick

The Colts might not be as good as their record indicates, but they're still a Super Bowl threat because of Peyton Manning and his talented offensive cast.

The Ravens played well against a New England team that was battered and bruised but Indianapolis is a different animal.

The pick: Colts in a close one

Minnesota Vikings vs. Dallas Cowboys NFL Second Round Playoff Pick

The Vikings play well at home but the Cowboys are a tough test. This will be a physical game but I like the Vikings to get it done because of their defensive line getting after Tony Romo.

The pick: Vikings in a close one

New Orleans Saints vs. Arizona Cardinals NFL Second Round Playoff Pick

This is a tough game to call to say the least. It should be a shootout with the team holding the ball last getting the win here and heading to the NFC Title Game.

The advantage for the Saints is their pass defense which should at least make a few stops or big plays to give them the upper hand. They should be able to force the Cardinals to be one-dimensional in this one to win. Jul 9 '14
Telematics Says BMW Leader In High

The Telematics Research Group (TRG), through its Automotive Technology Index, had recently announced to the whole automotive public that it is the BMW brand that is still topping lists on having the best high technology features in all of their vehicles. This is according to a study that the group has conducted for all vehicle brands that are offered in the United States and the rest of North America.

The Automotive Technology Index, that was created and done by the Telematics Research Group, has been done through actions like measuring the availability of key telematics. It also included other criteria like driver assistance as well as infotainment technologies. They did check all there criteria on various brands' line up of vehicles that are offered to the market. And the conclusion came out that BMW took the top score, hence claiming the spot as the leader in the aspect of Rick Nash Jersey high technology features in vehicles.

Phil Magney is the principal analyst for the group who conducted the study. He comments, "BMW has been a technology leader for many years, as it is part of the brand's positioning." And this has been proven by the brand through the various that it has been sending to the automobile market.

A whole package of features. This is what BMW has been offering the market for each of their vehicles. The list of high technology features includes the integrated navigations systems with Jonathan Quick Jersey iDrive and Voice Command, the BMW Night Vision, Adaptive Cruise Control, Head Up Display, as well as Park Distance Control. For entertainment, high technology is certainly reflected in the Sirius Satellite Radio, HD Radio, rear seat entertainment, and iPod integration. There also is the BMW Assist system and services. You can also call without using your hands through the Bluetooth hands free calling with speed recognition which is part of the BMW Assist system.

With all these amazing high technologies that BMW offers the market, Same Day Car Parts continues to keep up with the latest changes through its BMW parts and BMW accessories. Each BMW part has gone through rigid tests to satisfy manufacturer standards and each is offered at low discount prices. Jul 9 '14
Prize Indemnification

People are always enticed by profitable rewards; television reality shows are ironclad proof of this, as contestants commonly eat bugs and drink the foulest fluids imaginable in the hopes of winning money. Accordingly, organizations that want to raise money can offer significant prizes that attract contestants to their events, which don't have to include disgusting or degrading activities. Small organizations may not be able to afford the prizes given out on television shows, but insurance companies sure can. Organizations that are insured hold contests for big money prizes all the time, and the cost of coverage is very affordable.

Popular contests include golf putting, long-distance basketball shots, and field goal kicking. Insurance companies offer prizes ranging from $5,000 to $1 million dollars. Indemnity costs a few hundred dollars for awards on the lower end and just over one grand for the million dollar awards.

All sports fans have seen people win money on television. Back when Michael Jordan played for the Chicago Bulls, a lucky fan made a full-court shot for $1 million at a Bulls home game. At Midnight Madness, one college student sunk a half-court shot, and ESPN paid for eight semesters of tuition. At the NFL Pro-Bowl, one fan kicked a 30 yard field goal for $1 million. When people see the opportunity to enter these contests, their eyes light up with dreams of riches.

Revenue accumulated from participant entry fees can easily cover the cost of insurance, making this a win-win proposition for event hosts. Organizers get their money back from the insurance by attracting many people. More importantly, they don't have to worry about paying the awards, so they can root for people to succeed. Jul 9 '14
Benefits Of New Jersey Dryer Vent Cleaning

New Jersey Duncan Keith Jersey dryer vent cleaning is obviously an essential part of home maintenance and fire safety prevention. The National Fire Protection Association (NFPA) recommends cleaning dryer vents at least once a year, removing the link that accumulates in the dryer vent pipe. This is because the leading cause of dryer related fires is failure to clean them properly. An unclean dryer vent pipe filled with lint is a serious fire hazard. And manual cleaning of lint catcher is not enough.

Did you know that the lint screen in dryer, even when it is cleaned, only catches about 75% of the lint produced inside the dryer? That means 25% of the lint is working its way into the dryer vent pipe, where it can accumulate over time, causing a serious fire risk by restricting airflow and causing overheating that prevents fast drying action and drastically increases the risk of a fire. The dryer vent fills with lint that sneaks by the dryer's filter. Lint can block the flow of air, cause excessive heat build-up, and result in a fire. Dryer lint is extremely flammable and has the potential to ignite at any time, making the dryer vent a fire hazard that cannot afford to ignore.

Steel coil rod with Nylon bristles and a soft tip - Traverse a refrigerator bottom in one swipe. Great for those deep dryer lint chutes. Convenient handle with strap loop for easy storage.

Lint trap brush - Reach way down into the deepest, darkest dryer parts.

Spiral cut Double-wide brush - Designed specifically for lint traps in the door.

Rotating brush with flexible rods - Scours the entire vent wall surface, while traversing the multiple turns that are common in most vent systems. It includes adapters to allow you use the air from your dryer, or a shop vacuum/ blower to completely remove the lint from the vent while rotary brushing. It is basically used for those with vertical-running vents or multi-story applications.

Semi-rigid metal vent - Adaptable to every installation for duct will expand to a distance of 8 feet. It includes specially crimped ends to adapt to every 4" dryer outlet and wall outlet. Includes 2 steel clamps. Duct can be trimmed with ordinary kitchen shears for a custom fit. Improves drying times and reduces overheating of dryer.

Most vents need cleaning every two to three years. Very short vents attached to full size dryers may never need cleaning. Its just because the better a dryer vent blows, the less lint builds up in it. Short vents blow better than long ones. Full size dryers blow better than smaller stack dryers or older dryers. You only need some key information with regards to landscaping. This information is filled with tips that will guide you to do simply that, so that you can build the exact appearance for your front yard that you just wan . Jul 9 '14
Gateway Mouse Issues

I have had a gateway laptop for two years and just recently the mouse click buttons have stopped working. My right-click button does not work at all. When I click on the desktop, icons, or items in the start menu it right clicks when I use the left click button. The touchpad scrolling area does not at all. When the laptop starts up and the login screen appears, the mouse will not click on the administrator account logo. I set up a limited user account, Brandon Bollig New Jersey when i click on that logo it highlights, but i have to press enter to get to the password part. Also, when I am on a website where you have to choose something from a list(example: ordering something and choosing your state) i can click on the arrow to drop down the list but the mouse will not highlight the choices and when I click the list goes away without selecting anything.

Not being able to right click was a problem, so I bought a wireless mouse with a USB receiver. The mouse worked for awhile, but now it stops working after using it for awhile. (Yes I changed the batteries when this started) I also tries it on another computer and it worked fine. Jul 9 '14
Bicycle Exercise Video

Video Transcript

Hey. Ben Smith Retro Jersey Price Mike Bronco here from Bronco's Gym in Madison, New Jersey and I'm here with Holly Bronco, and we're going to show you the bicycle exercise for the Weekend Warrior Workout. Now we're going to do this real slow because a lot of people have seen this movement and see it all the time in gyms. Very rarely do I see it done correctly or at least in the most advantageous way to get results from the movement. What I really like to do is engage the core. Obviously it's a core movement, but also demonstrate how it connects directly to the upper and lower body. Okay, we're not just trying to isolate. I don't really like to isolate core movements. I like to connect them to the whole body because that's how we move. And that's the point of the core. The core connects the lower and the upper body movements. And we're going to do that with this bicycle exercise. So what Holly's going to do is pick her feet up so that her knees are bent at ninety degrees. And she's going to take her hands and place them at the side of her head. Alright, often times I see people interlacing their fingers and putting them behind the neck. It just leads to possibility of pulling on the neck and injury. So I just take John Madden Jersey away the temptation. Put it on the side of the head, you're only supporting your head. Elbows are out. Okay, now what Holly's going to do in this case is, she's going to take her right leg and she's going to extend it to forty-five degrees from the floor, and she's going to squeeze her quadricep. She's not just going to let her leg go. Too many people just, put their leg, squeeze the James Neal Jersey quadricep. Okay, and then she's going to take her right elbow up to her left knee, and her left elbow, you'll see it on the other side, is down into the floor, squeezing the quad, squeezing the knee into the elbow, squeezing this elbow into the floor, pausing, exhaling and contracting and then slowly switching. Elbow down into the floor, knee into elbow, contracting. Breathe, there's three. Exhale, four, exhale loudly, five, exhale loudly, six, good, seven, one more. And now she's going to do the same thing quickly. One, two, three, four, five, six, seven, eight. Excellent. Good job. Villos. So there you have it. It should not be used as a substitute for professional medical advice, diagnosis or treatment. LIVESTRONG is a registered trademark of the LIVESTRONG Foundation. Moreover, we do not select every advertiser or advertisement that appears on the web site-many of the advertisements are served by third party advertising companies. Jul 9 '14
Where can I watch Montreal Canadiens vs New Jersey Devils game live online

Watch Montreal Canadiens vs New Jersey Devils live stream online free December 16, NHL Regular Season 2009 - The game start time 7:00 PM ET at Stadium: Prudential Center, Newark. TheMontreal Canadiens haven't faced New Jersey yet this season, but they know all too well how difficult Martin Brodeur and the Devils can be to beat. An emerging rookie scorer could make the task even tougher. Niclas Bergfors seeks to continue his breakthrough hot streak Wednesday night, as his surging Devils aim to continue their mastery of the Canadiens.

This is Tony Esposito Jersey a NHL Regular Season game 2009 on 12/16 at Prudential Center, Newark between Montreal Canadiens vs New Jersey Brad Richards Jersey Devils. If you want watch this NHL game, you can try the link in below. Maybe there have video online Montreal Canadiens vs New Jersey Devils live feed streaming. Provide from tv broadcast online from justin tv or ustream, p2p or sopcast. We will update forMontreal Canadiens vs New Jersey Devils score, highlights and results. It's easy, just hit link below. Jul 9 '14
09 NBA season Jonathan Toews Replica Jersey in the Free Online Encyclopedia

professional basketball league. It was formed in 1949 by Marty Mcsorley Jersey the merger of Robert Bortuzzo Jersey two rival organizations, the National Basketball League (founded 1937) and the Basketball Association of America (1946). In 1976 the NBA was augmented by the absorption of four teams from the former American Basketball Association (founded 1967). The NBA membership is divided into two conferences, each with three divisions. The Eastern Conference consists of the Atlantic Division (Boston Celtics, New Jersey Nets, New York Knicks, Philadelphia 76ers, Toronto Raptors), the Central Division (Chicago Bulls, Cleveland Cavaliers, Detroit Pistons, Indiana Pacers, Milwaukee Bucks), and the Southeast Division (Atlanta Hawks, Charlotte Bobcats, Miami Heat, Orlando Magic, Washington Wizards). The Western Conference consists of the Northwest Division (Denver Nuggets, Minnesota Timberwolves, Portland Trail Blazers, Seattle SuperSonics, Utah Jazz), the Pacific Division (Golden State Warriors, Los Angeles Clippers, Los Angeles Lakers, Phoenix Suns, Sacramento Kings), and the Southwest Division (Dallas Mavericks, Houston Rockets, Memphis Grizzlies, New Orleans Hornets, San Antonio Spurs).

Want to thank TFD for its existence? , add a link to this page, or visit the webmaster's page for free fun content. Jul 9 '14
NFL and NFLPA Agree to 24

In an attempt to come to a new agreement without the current collective bargaining agreement expiring, the NFL and NFLPA agreed to a last minute temporary extension on Thursday that will last an additional 24 hours. The current CBA was set to expire at 11:59PM Thursday night, but will now expire at the same time on Friday, March 4th.

The league and player association have been meeting daily before a federal mediator to help bring the two sides to an amicable compromise on the core issues that they have been so far apart on since the hard negotiations have begun. Each side decided today that an extension should be set to allow one more day of negotiations between the parties.

At face value, the news of a 24-hour extension between the NFL and NFLPA sounds promising for a new CBA to be agreed to by March 4th. It is an indication that the sides are close enough to an agreement on all major issues to think that a new agreement can be salvaged before a lockout takes place at the expiration of the current deal extension. But don let this news encourage you to start putting the celebratory champagne on ice. Though it was a last ditch attempt to come up with an agreement before a lockout occurs, the sides are still too far apart to realistically come to an agreement in the next 24 hours. Plan on a lockout happening after tomorrow night deadline. A deal in the next day would be nothing short of a miracle.

The Pascal Dupuis Jersey sides likely would not have even gotten this close in the process if not for a striking blow to the NFL just a few days ago. In a legal hearing between the two parties before the Honorable Judge David S. Doty in Minneapolis, MN, Doty ruled that the NFL was in breach of the current CBA when they accepted less money from television contracts a year ago to assure themselves accessibility to what the NFLPA has been calling a lockout "war chest" of money that the NFL could draw Andrew Shaw Jersey Authentic upon during a lockout to sustain expenses even if football was not being played in the fall.

The part fo the CBA that Judge Doty says was breached is a clause that claims that the NFL must seek television contracts that seek the "maximum" financial value. The NFL acceptance of less than the maximum value televsion contracts Brian Campbell Jersey to ensure upfront money that would give them leverage during a lockout is a clear breach of the clause. Doty had to overrule a previous ruling by a lower magisterate that stated the NFL had a right to accept those terms. Jul 9 '14
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